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I tried out own-brand supermarket baby wipes – one budget brand is best for your baby



A NEWBORN baby will typically go through 300 nappies a month.

That’s a lot of wiping, so you’ll need to make sure you’ve got the best baby wipes for the job.

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Sol Consumer article by Lynsey Hope-(Lynsey pictured at home with her daughter- Ivy (2)

That said, a packet of Pampers or Huggies will set you back at least £1 each and there’s not as many in the pack.

So are there any supermarket alternatives which are cheaper and work just as well?

We asked mum-of-three Lynsey Hope to test some best-sellers when changing youngest daughter Ivy, aged two, to see which were the best.

Here’s what happened:

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Mamia Baby Wipes from Aldi

Aldi Mamia Sensitive Fragrance Free Wipes (60)

  • 62p (1p each)

Lynsey said: “Lovely moist wipes and in my opinion, these are the best you can buy for changing a baby’s bottom.

“Ivy has suffered badly with nappy rash at times but these didn’t irritate her skin at all.

“They no longer have a plastic lid to the seal the pack but were strong and didn’t rip when I was using them.”

  • Cleaning: 10/10
  • Sensitivity: 10/10
  • Value for money: 10/10
  • Overall rating: 10/10
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Pampers Baby Wipes

Pampers Sensitive Baby Wipes (52)

  • £1 (1.9p each)

Lynsey said: “Pampers recently made these wipes plastic-free so a huge eco plus.

“They were good for sensitive skin too. However, I found them quite thick, dry and hard to use.

“They felt a bit like they’d been left out in the sun for too long.

“No different to most supermarket value brands and not worth the extra money.“

  • Cleaning: 5/10
  • Sensitivity: 9/10
  • Value for money: 4/10
  • Overall rating: 5/10
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Lupilu Baby Wipes from Lidl

Lidl Lupilu Lightly Fragranced Wipes (64)

  • 65p (1p each)

Lynsey said: “Lidl’s wipes were a surprising win.

“They were bigger in size and though they didn’t feel as wet as Huggies or Pampers, they did a good job of helping to mop up baby mess more effectively.

“I probably used more wipes for poop than I did with some of the big brands. But overall, I thought they were good value.”

  • Cleaning: 8./10
  • Sensitivity: 7/10
  • Value for money: 8/10
  • Overall rating: 8/10
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Huggies Baby Wipes

Huggies Pure (56)

  • £1 (1.8p each)

Lynsey said: “These do the job every time and are as good at cleaning poo from babies bottom as they are for wiping dirty faces.

“They are hypoallergenic and made with 99% pure water. I loved how soft and effective were.

“They were both strong and moist.


“Though pricey, I used less wipes than when I was testing cheaper brands so I thought the value for money was good.

“I wish they came in bigger, better value packets.”

  • Cleaning: 10/10
  • Sensitivity: 9/10
  • Value for money: 7/10
  • Overall rating: 9/10
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Little Angels Baby Wipes from Asda

Asda Little Angels Plastic Free Fragranced Baby Wipes (60)

  • 68p (1.1p each)

Lynsey said: “These are really hard to get out of the packet.

“You end up pulling out a load more than you need and then trying to squeeze them back in. 

“The wipes are good and do a reasonable job for the price.

“Great that Asda has made them plastic free too, but I was really unimpressed with the packaging.”

  • Cleaning: 6/10
  • Sensitivity: 6/10
  • Value for money: 5/10
  • Overall rating: 6/10
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Essential Baby Wipes from Waitrose

Essential Waitrose Biodegradable Baby Wipes (80)

  • £1(1.3p each)

Lynsey says: “Great value wipes from Waitrose. They felt super soft and were thick enough so they didn’t tear too easily.

“These wipes didn’t aggravate Ivy’s skin at all. The bigger 80-wipe packet means they last longer, plus they are biodegradable.

“They were virtually identical to the Huggies wipes and the same price – but you get 24 more per pack, making them great value.”

  • Cleaning: 10/10
  • Sensitivity: 9/10
  • Value for money: 9/10
  • Overall rating: 9/10
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Fred & Flo Baby Wipes from Tesco

Tesco Fred & Flo Biodegradable Fragrance Free Wipes (60)

  • 70p (1.17p each)

Lynsey said: “These are quite expensive compared to other supermarket brands and I found them thin and flimsy.

“Probably ok for wiping faces and number ones, but you need something a bit more substantial for wiping up number two’s.

“A real plus that they are biodegradable.”

  • Cleaning: 4/10
  • Sensitivity: 6/10
  • Value for money: 4/10
  • Overall rating: 5/10
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Little Ones Baby Wipes from Sainsbury’s

Sainsbury’s Little Ones Baby Wipes (60)

  • 62p (1p each)

Lynsey said: “Sainsbury’s are currently price-matching Aldi on baby wipes, but which are best? I’m sorry to say it’s not Little Ones wipes.

“These were pretty useless at cleaning up sticky baby poop. They’re a great price but not really up to the more difficult jobs!”

  • Cleaning: 3/10
  • Sensitivity: 3/10
  • Value for money: 5/10
  • Overall rating: 3/10

Lynsey has tested a number of other products so you don’t have to.

She tried out the best air fryers on the market, own-brand fabric softener, and supermarket pork pies.


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I tried out own-brand supermarket baby wipes – one budget brand is best for your baby