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Supermarket revealed as cheapest for online shopping



THE UK’s cheapest supermarket for a weekly online shop has been revealed.

Online price-tracking website Alertr has crowned Asda the champion of low prices in new monthly research.

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Asda has been crowned the cheapest supermarket for an online weekly shop

It was found to be the cheapest online supermarket for a basket of groceries that was almost £20 cheaper than the most expensive, the Daily Record reports.

Alertr monitored prices across six supermarkets, including Tesco, Sainsbury’s and Waitrose for the month of June.

It found Asda was the most affordable option for the weekly online shop, the basket totalling £117.34p.

Of course, supermarket prices change often, so Alertr’s research is just a snapshot based on the items they’ve selected.

Asda might not always be the cheapest option depending on what products you’re going for.

The research found Morrisons offered shoppers the second cheapest online shop, while Tesco came in third.

Waitrose and Ocado were the two most expensive out of the six, both coming out almost £20 more expensive than Asda’s.

Alertr co-founder Andy Barr said: “For the weekly shop, as it currently stands, there’s still a stark difference between the top and bottom spots on the leader board of almost £20, which has increased substantially from last month.

“Throughout the year so far, we’ve seen much less disparity across the rest of the board, and this is still the case, especially between those supermarkets placing second, third and fourth on a regular basis – Morrisons, Tesco and Sainsbury’s.

“However, Asda remains at the top of the leader board with a respectable price difference of £6.06 between them and runners-up, Morrisons.”

We approached all the supermarkets involved in the research.


An Asda spokesperson said: “We know many customers are feeling the pinch from rising living costs and we are determined to help them by keeping prices in check to make their shipping budgets stretch further.”

A Sainsbury’s spokesperson said the supermarket was working hard to keep prices low and was investing half a billion pounds to “ensure the items people buy most often are on the shelves at the best prices”.

The full breakdown for prices across the six supermarkets was:

  • Asda – £117.34
  • Morrisons – £123.40
  • Tesco – £124.26
  • Sainsbury’s – £124.90
  • Ocado – £135.99
  • Waitrose – £137.13

How to reduce the cost of your supermarket shop

Besides going to the cheapest supermarket, there are lots of ways you can reduce the cost of your shop.

Yellow stickers are put on reduced products and you can get up to 75% off items in some cases.

Loyalty schemes are another great option.

For example, Sainsbury’s runs its Nectar card reward scheme, where customers receive points every time they shop in-store.

And checking price per quantity is another great way to see how much you are actually paying for your groceries.

We previously revealed the UK’s cheapest supermarket for 10 popular frozen items.

And Aldi is testing selling massive boxes of surplus food worth at least £10 for £3.30.


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Supermarket revealed as cheapest for online shopping